100% Design returns to Olympia, London, 20-23 September for its 23^rd edition. The show expects to welcome hundreds of exhibitors and about 30,000 visitors during its four-day run. In the commercial heart of London Design Festival, 100% Design helps foster relationships between some of the world’s biggest architects, designers, specifiers, retailers and developers.

Each year, 100% Design adopts a theme, which is reflected across its installations, features, talks programmes and show design. For the 2017 edition this is ‘Elements’, which considers everything from the fundamentals of design to the component parts that make up a product, the materials used to the stories and processes of development.